Seventy percent of multinational business ventures worldwide fail due to cultural differences according to research done by the International Labor Organization.
If you are speaking to international audiences, or even to multicultural audiences within the U.S., you want your presentation to increase understanding and connection, not to add more barriers.
Last Saturday at the monthly meeting of the Washington DC Area Chapter of the National Speakers Association, I had the opportunity of hearing Pat Zakian Tith, president of Global Workplace. Pat works with leaders to help them create and manage international and multicultural workforces. Here are some of her suggestions for connecting with multicultural audiences: